Dementia Awareness Week comes to Broad Street


BROAD Street will host Reading’s first ever Dementia Festival later this month as part of national Dementia Awareness Week.

The event, which has been organised by members of Reading Dementia Action, will run from 10 am to 2 pm on Tuesday 16 May outside Mark and Spencer. It is an opportunity for Reading residents to learn more about dementia and find out how Reading is uniting to support people living with dementia in the local community.

Dementia is on the rise nationally and is widely expected to become 21st Century’s biggest cause of death. In spite of this, there remains very little awareness and education of the illness and families are regularly facing the prospect of coping with it alone.

Dementia Awareness Week – which runs from 14 May to 20 May – is a call for people to come together and unite to raise awareness, improve education and care, and increase support for everyone affected by the disease.

Councillor Graeme Hoskin, Lead Councillor for Health at Reading Borough Council, said:

“Dementia is an issue that is affecting more and more of us. We should always be working to improve the support available to those faced with dementia in Reading, and Dementia Awareness Week fantastic opportunity for residents affected to unite to raise awareness of the disease, and seek advice and support.”

Reading’s Dementia Festival will include a free raffle for residents who complete a short quiz on dementia, with the chance to win a hamper, as well as live music, various stalls offering support and advice for people affected by dementia and carers. Deputy Mayor of Reading, Councillor Rose Williams, and Lead Councillor for Health, Councillor Graeme Hoskin will also be visiting the event.



Notes for Editors

The Alzheimer’s Society is a chosen charity of the Mayor of Reading, Councillor Mohammed Ayub.

PHOTO CALL: You are invited to send a photographer to the Dementia Festival event at 10:15 am on 16 May outside Marks and Spencer in Broad Street.

More information on Dementia Awareness Week can be found at

The event has been organised by Reading Dementia Action:

Victoria Nickless

For media enquiries about this release email or call 0118 937 3957